GOLF.com x Tour Validated Podcast Series

Jumped in on short notice to support GOLF.com's Digital Strategy team as a remote freelancer. Collaborated with a producer of GOLF.com’s Fully Equipped podcast to develop the logo and digital assets for the launch of their segmented series: Tour Validated. The Fully Equipped podcast is your go-to source for all things golf gear — from new equipment releases to in-depth expert testing + analysis. The show is hosted by golf expert and GOLF.com's own @johnny_wunder. A new segmented series called Tour Validated features episodes with expert analysis from PGA + LPGA Tour players and other golf gear ambassadors. I was tasked with designing the Tour Validated logo + thumbnail graphic templates for each new episode that launches on Youtube + podcast platforms. The Fully Equipped podcast has an estimated listenership of roughly 10K+ monthly listeners and ranks top 30 among popular golf podcasts with a 4.4-star rating on Spotify.

⬇ CHECK OUT EPISODE 1 of the TOUR VALIDATED podcast series on SPOTIFY ⬇

CLICK HERE

Tour Validated Logo Design

Since Tour Validated is a segment of the Fully Equipped podcast, the client asked that it follow the same structure and color palette as the main logo, while featuring its own custom logomark.
The concept uses a golf tee to represent the “T” in Tour, paired with a golf club shaped like a checkmark to represent the “V” in Validated —and to visually reinforce the idea and word itself.

Fully Equipped x Tour Validated | Spotify Landing Page Mockup (Web + Mobile)

Fully Equipped x Tour Validated | Youtube Landing Page Mockup (Web + Mobile)

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